You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Artificial Intelligence.
ANA has found 209 results for you, in 329 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Videos

Mapping the Emotional Landscape

Learn how to leverage the power of emotions to connect with consumers more deeplyHow do customers react emotionally to your product content, prices and products? And how do those responses impact their choices?Emotions are the hidden catalysts...

Catalogue: Latin America 2024
Author: Jorge Quesada
Company: SKIM
April 24, 2024
×

Citation

Quesada, J. (2024a, April 24). Mapping the Emotional Landscape. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/mapping-the-emotional-landscape-12390


Webinars

Maximizing Value & Business Action of Consumer Insight & Foresight in a Digital/AI-driven World

What's it about? Kalindi will share vision of future of consumer insights and share practical tips and examples of how the consumer insights function continues to generate value and business impact in this very fast, constantly evolving...

Catalogue: Webinar 2024
Authors: Ed Keller, Kalindi Mehta
Companies: MRII, Estée Lauder Companies
March 14, 2024
×

Citation

Keller and Mehta (2024a, March 14). Maximizing Value & Business Action of Consumer Insight & Foresight in a Digital/AI-driven World. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/maximizing-value-business-action-of-consumer-insight-foresight-in-a-digital-ai-driven-world


Videos
×

Citation

Dotiwala, H. (2023a, November 27). Revolutionize Product Testing & Optimization With Artificial Intelligence. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/revolutionize-product-testing-optimization-with-artificial-intelligence


Videos
×

Citation

Carlsson, O. (2023a, November 27). AI in the Workplace. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/ai-in-the-workplace


Research papers

Insights On Auto-Pilot

Ever since the launch of ChatGPT in November 2022, there have been opinions ranging from AI resurrecting a new paradigm for market research. to replacing humans in research. We believed that the truth lays somewhere in the pragmatic middle; as data...

Catalogue: Asia Pacific 2023 - Innovation
Authors: Vidya Venugopalan, Sridhar Venkatasubramanian, Jayavel Sekar, Rahul Bhardwaj
Company: InsightGig
November 22, 2023
×

Citation

Venugopalan, Venkatasubramanian, Sekar and Bhardwaj (2023a, November 22). Insights On Auto-Pilot. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/insights-on-auto-pilot


Research papers

Can Synthetic AI Avatars Help Increase Survey Engagement and Deliver Better Data Quality in Asia?

Symrise partnered with MMR to understand whether emerging technology can drive consumer engagement and deliver crucial additional insights without significant additional investment amid a growing participation crisis in traditional online surveys....

Catalogue: Asia Pacific 2023 - Innovation
Authors: Alexandra Kuzmina, Mark Sismey, Mihir Imandar, Bao Do, Conor Delahunty
November 22, 2023
×

Citation

Kuzmina, Sismey, Imandar, Do and Delahunty (2023a, November 22). Can Synthetic AI Avatars Help Increase Survey Engagement and Deliver Better Data Quality in Asia? . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/can-synthetic-ai-avatars-help-increase-survey-engagement-and-deliver-better-data-quality-in-asia-


Research papers

Editorial

It is fantastic to finally have a face-to-face ESOMAR APAC event after a long gap of four years. As we look forward to welcoming everyone to sunny Singapore, it is also a moment to take stock and reflect on the year that was 2023. It is amazing how...

Catalogue: Asia Pacific 2023 - Innovation
Author: Ramanathan Vythilingam
Company: Unilever
November 22, 2023
×

Citation

Vythilingam, R. (2023a, November 22). Editorial. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/editorial-12287


Research papers

Revolutionising Product Testing and Optimisation with Artificial Intelligence

What do a driverless car, a drone delivering a package at the top of a skyscraper, a robotic instrument performing surgery and a robot amusing the elderly all have in common with each other? Artificial intelligence! As a unique combination of science...

Catalogue: Asia Pacific 2023 - Innovation
Authors: Hoshang Dotiwala, Jason Cohen
Companies: IPSOS, NielsenIQ
November 22, 2023
×

Citation

Dotiwala and Cohen (2023a, November 22). Revolutionising Product Testing and Optimisation with Artificial Intelligence. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/revolutionising-product-testing-and-optimisation-with-artificial-intelligence


Videos

Insights On Auto-Pilot

Ever since the launch of ChatGPT in November 2022, there have been opinions ranging from AI resurrecting a new paradigm for market research. to replacing humans in research. We believed that the truth lays somewhere in the pragmatic middle; as data...

Catalogue: Asia Pacific 2023 - Innovation
Authors: Vidya Venugopalan, Sridhar Venkatasubramanian, Jayavel Sekar, Rahul Bhardwaj
November 22, 2023
×

Citation

Venugopalan, Venkatasubramanian, Sekar and Bhardwaj (2023a, November 22). Insights On Auto-Pilot. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/insights-on-auto-pilot-12341